Tailored Brand Experiences
- Custom RFP Design
- Web Design & Development
- Motion Graphics
- Presentation Design
Project Description
Securing opportunities with global brands like Nike, Gucci, and Equinox required creating bespoke branding and marketing materials tailored to their unique identities and strategic goals. I designed tailored assets that aligned with each client’s standards, building trust and driving meaningful results.
While the full scope of these assets is confidential, I’m happy to discuss them more broadly.
Nike
For the Nike Rise project, I developed branded materials and high-impact presentations that ensured a seamless visual identity across the RFP, pitch, and design phases. By embedding Nike’s brand language into every touchpoint, the work reinforced their identity, built trust, and streamlined communication. This project showcased my ability to bridge brand storytelling with design execution, delivering cohesive, visually compelling solutions that align with a client’s strategic vision.
Nike
For the Nike Rise project, I developed branded materials and high-impact presentations that ensured a seamless visual identity across the RFP, pitch, and design phases. By embedding Nike’s brand language into every touchpoint, the work reinforced their identity, built trust, and streamlined communication. This project showcased my ability to bridge brand storytelling with design execution, delivering cohesive, visually compelling solutions that align with a client’s strategic vision.
Gucci
This custom-branded portfolio was created to highlight expertise and deep alignment with Gucci’s identity. The design approach balanced brand consistency with tailored storytelling, ensuring a highly polished, strategic presentationthat reinforced the firm’s ability to adapt to luxury and high-profile clients. This project demonstrated my ability to translate a brand’s core aesthetic into a compelling narrative, strengthening relationships and positioning the firm as a thoughtful, design-focused partner.
Gucci
This custom-branded portfolio was created to highlight expertise and deep alignment with Gucci’s identity. The design approach balanced brand consistency with tailored storytelling, ensuring a highly polished, strategic presentationthat reinforced the firm’s ability to adapt to luxury and high-profile clients. This project demonstrated my ability to translate a brand’s core aesthetic into a compelling narrative, strengthening relationships and positioning the firm as a thoughtful, design-focused partner.
Equinox
The Equinox website was designed as a targeted portfolio to showcase high-profile work and establish credibility in the fitness and wellness space. Built as a strategic marketing tool, the site highlighted innovative solutions, strengthened brand alignment, and increased engagement with potential clients and industry leaders. It also served as a business development asset, enhancing SEO and positioning the firm as a trusted partner for complex, design-driven projects. This work reflects my ability to create purposeful digital experiences that elevate brand perception and support growth.
Equinox
The Equinox website was designed as a targeted portfolio to showcase high-profile work and establish credibility in the fitness and wellness space. Built as a strategic marketing tool, the site highlighted innovative solutions, strengthened brand alignment, and increased engagement with potential clients and industry leaders. It also served as a business development asset, enhancing SEO and positioning the firm as a trusted partner for complex, design-driven projects. This work reflects my ability to create purposeful digital experiences that elevate brand perception and support growth.
RDC’s Dine & Dialogue Series
Dine and Dialogue is a networking event series for women leaders in architecture and design. When existing tools didn’t meet the project’s needs, I designed and built a custom digital experience from the ground up. This included an animated email invitation and an event website to streamline RSVPs and event details. The result was a seamlessly branded, high-impact experience that set a strong first impression, demonstrating my ability to craft tailored, visually compelling digital solutions that connect with audiences.
RDC’s Dine & Dialogue Series
Dine and Dialogue is a networking event series for women leaders in architecture and design. When existing tools didn’t meet the project’s needs, I designed and built a custom digital experience from the ground up. This included an animated email invitation and an event website to streamline RSVPs and event details. The result was a seamlessly branded, high-impact experience that set a strong first impression, demonstrating my ability to craft tailored, visually compelling digital solutions that connect with audiences.
Takeaways
This project underscores my ability to adapt to diverse brand identities, creating tailored solutions that resonate with high-profile clients and drive results.
Results
- Contributed to a 25% increase in signed contracts through tailored, client-focused solutions.
- Strengthened relationships with global clients by delivering high-quality, personalized materials.
