Spring Labs Website & Marketing Assets

For Spring Labs, a financial technology startup, I led a comprehensive revamp of their website and brand image. This involved a strategic redesign that incorporated modern typography, color schemes, and illustrations to effectively communicate the value and functionality of the company’s offerings. I created a systematic and reusable brand system, integrating icons and dynamic animations to enhance the digital presence of Spring Labs. Working in collaboration with product and website teams, I ensured that the visual design strategy was aligned with the company’s broader goals, thus facilitating a cohesive brand experience.

My role also extended to collaborating with marketing, sales, and support teams, producing templates and materials tailored for global and regional markets.

*Freelance Work