Spring Labs Website & Marketing Assets

For Spring Labs, a financial technology startup, I led a comprehensive revamp of their website and brand identity. This included a strategic redesign featuring modern typography, color schemes, and illustrations to clearly communicate the company’s value and offerings. I developed a systematic and reusable brand system, integrating icons and dynamic animations to elevate the company’s digital presence. Collaborating closely with product and website teams, I ensured that the visual design aligned with Spring Labs’ broader goals, creating a cohesive brand experience.

Additionally, I worked with marketing, sales, and support teams to produce templates and materials tailored for both global and regional markets, ensuring consistency across all touchpoints.

*Freelance work